WEB DESIGN - TYPOGRAPHY

I have chosen to use the Helvetica Font Family for my website as:

This is a sans serif font with thin strokes and moderate spacing between letters creating a youthful feel but still elegant and easy to read.

Besides, Helvetica has many different forms that can be used such as bold, light, regular.

According to Babich (2017), a well-designed website should only have a maximum of two different fonts. Therefore, Helvetica font is very useful, I can just change into different styles, weights, and slants but still use the same font for titles, body copy. It creates emphasis for each part but not distract the reader.

Finally, I liked this font because it has been synchronized in many different languages. This allows diverse language users easily translate my website into their language when needed without damaging the font, decreasing the website visual.

Reference:

1. Babich, N. (2017) 10 Tips On Typography in Web Design. Available at: https://uxplanet.org/10-tips-on-typography-in-web-design-13a378f4aa0d

2. Kliever, J. (2015) A beautifully illustrated glossary of typographic terms you should know. Available at: https://www.canva.com/learn/typography-terms/